0.00 Overview

These articles discuss the impact of the internet and its associated technologies on UK veterinary practices.

Bricks and mortar
For any existing bricks and mortar business the design of a web site and the implementation of new communication channels must tie in with the way the business already interacts with the real world.
UK veterinary practices are built around a unique business model. No other businesses have the same combination of a professional service provided to such a local client base. When you develop your practice web site then unique criteria must apply.

Factors
In this document we look at the broad range of factors affecting the design and implementation of a practice web site and consider ways that new communication technologies, particularly e-mail, can be used in your practice.

Understanding the answers
Reading these articles won't turn you into an internet specialist. It will, we hope, provide you with a broad overview of the possibilities. When you come to discuss requirements with your chosen web design company then you will have a better idea of the questions to ask – and an improved chance of understanding the answers.

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